Salo Aburto-Lenett is the Communications Manager, Web Content & Operations at Pacific Environment. With nearly a decade of experience in digital marketing and web operations, Salo specializes in crafting high-quality web content and leading large-scale digital initiatives. Most recently, he led our organization’s website refresh from concept and design through content strategy, migration and implementation, while continuing to provide training and guidance to ensure alignment with brand standards and industry best practices.

Prior to joining Pacific Environment, he worked at the Atlantic Council as their associate director of digital content strategy, where he focused on overseeing the organization’s website content, improving site functionality, and enhancing user experience through collaboration with developers and implementing SEO best practices. Before that, as a digital content specialist at Environmental Defense Fund (EDF), he led internal web projects, including a site-wide design refresh, and managed the production of content for key initiatives like COP and MethaneSAT. He has also held positions as a content producer and marketing assistant at the National Council of Architectural Registration Boards (NCARB) and the Proceedings of the National Academy of Sciences.

Salo earned a bachelor’s degree in communication studies, with a concentration in media and society, from American University in Washington, DC. He is based in Brooklyn and is fluent in both English and Spanish.